According to Alexa Ranking, Instagram is the third most popular social media platform in Nepal after Facebook and TikTok. While Facebook and TikTok are popular with all age groups of internet consumers, Instagram seems more popular among youngsters.
Instagram is a videography and photography-based social media by Facebook. We can find many Nepali influencers with different purposes.
- Most Followed Nepali Instagram Influencers Account in Nepal
- 1. Aditi Budhathoki @aditi_budhathoki
- 2. Nirmal Purja MBE – [email protected]
- 3. Priyanka Karki @priyanka.karki
- 4. Routine Of Nepal Banda @routineofnepalbanda
- 5. Shrinkhala Khatiwada @shrinkhala_
- 6. Manish Koirala
- 7. Swastima Khadka @swastimakhadka
- 8. Simpal Kharel @simpal_kharel
- 9. Aanchal Sharma @aanchalsharma_dawadiofficial
- 10. Namrata Shrestha @namrataashrestha
- 11. Samragyee Rajya Laxmi Shah @srls_samragyeerlshah
- 12. Barsha Raut @barsharaut_
- 13. Shristi Shrestha @shristishrestha
- 14. Keki Adhikari @kekiadhikari
- 15. Sunita Thapa Magar @sooneetathapamgr
- 16. A S M I @asmishresthaa
- 17. Indira Joshi @indira_joshi
- 18. NITI SHAH @shah_niti
- 19. Barsha Siwakoti @barsha.siwakoti
- 20. Dayahang Rai @dayahangrai
Based on our research, here are the top Nepali Instagram influencers with the most numbers of followers. If you find any Nepali Instagram Influencers missing in the list please let us know in the comment section below.

Most Followed Nepali Instagram Influencers Account in Nepal
S.N. | Instagram Account | Followers |
---|---|---|
1 | Aditi Budhathoki @aditi_budhathoki | 2.03M |
2 | Nirmal Purja MBE – NIMSDAI @nimsdai | 1.9M |
3 | Priyanka Karki @priyanka.karki | 1.09M |
4 | Routine Of Nepal @routineofnepalbanda | 1.14M |
5 | Shrinkhala Khatiwada @shrinkhala_ | 1.0M |
6 | Manisha Koirala @m_koirala | 1.0M |
7 | Swastima Khadka @swastimakhadka | 991K |
8 | Simpal Kharel @simpal_kharel | 837K |
9 | Aanchal Sharma @aanchalsharma_dawadiofficial | 698K |
10 | Namrata Shrestha @namrataashrestha | 663K |
11 | Samragyee Rajya Laxmi Shah @srls_samragyeerlshah | 654K |
12 | Barsha Raut @barsharaut_ | 628K |
13 | Shristi Shrestha @shristishrestha | 620K |
14 | Keki Adhikari @kekiadhikari | 573K |
15 | Sunita Thapa Magar @sooneetathapamgr | 546K |
16 | Asmi Shrestha @asmishresthaa | 481K |
17 | Indira Joshi @indira_joshi | 466K |
18 | NITI SHAH @shah_niti | 428K |
19 | Barsha Siwakoti @barsha.siwakoti | 417K |
20 | Dayahang Rai @dayahangrai | 414k |
1. Aditi Budhathoki @aditi_budhathoki
Aditi Budhathoki was born in Damak, Jhapa, Nepal is a Nepalese Model and Actress. She started her career with Nepali Movie “Kri”. She gained most of her Instagram followings from her Indian fans. Although most of her followings are from India and other countries, we can still say she is one of the most-followed Nepali Instagram influencers.
2. Nirmal Purja MBE – NIMSDAI
@nimsdai
Nirmal Purja MBE, born in Nepal is a mountain climber. He is naturalized British citizen holds many records of climbing mountains. Nirmal Purja has climbed all 14 of the world’s tallest mountains and made history by summiting K2 in winter.
3. Priyanka Karki @priyanka.karki
Priyanka Karki is a popular Nepali actress and celebrity. She has played many roles in different Nepali Movies. Her social media accounts are popular in Nepal. She is also on the Top Nepali Facebook Pages list. Currently, Priyanka Karki holds 3rd position in the list of most followed Nepali Instagram Influencers.
4. Routine Of Nepal Banda @routineofnepalbanda
Routine of Nepal Banda is the most trusted social media brand for news and information in Nepal. It provides genuine news to the public and has created an environment of trust in the Nepali news industry. The main reason behind its popularity is its consistency and techniques of posting news.
They post news directly on social media without a website which is easier for all readers to get the information in a short period of time. Routine of Nepal Banda is equally popular on all social media such as Facebook, Twitter, Instagram, TikTok, etc.
Routine of Nepal banda is not the account of an individual but it is inspirational to the youths and news industry. Therefore, we have decided to provide the 3rd position in the list of top Nepali Instagram influencers.
5. Shrinkhala Khatiwada @shrinkhala_
Shrinkhala Khatiwada is the titleholder of Miss Nepal 2018. She also became the second Nepali after Ishani Shrestha to win Beauty with a Purpose Award and secured a place in the Top 12 of Miss World 2018
She got popularity primarily, due to her beauty with her brain. And secondly, Sisan Baniya, a vlogger was another reason she is not yet forgotten. Shrinkhala herself revealed her secret relationship with Sisan Baniya through an Instagram post.
6. Manish Koirala
Manisha Koirala is a Nepalese actress, popular for her work in Bollywood, mainly in Hindi language movies. She is known for her work in leading roles in the 1990s and early 2000s in both commercial and independent cinema. She has received several accolades, including four Filmfare Awards.
7. Swastima Khadka @swastimakhadka
Swastima Khadka is a talented Nepali actress. She has played major roles in different popular movies and music videos. She appears in the major role in the most-watched Nepali Video “Kutuma Kutu” on YouTube.
8. Simpal Kharel @simpal_kharel
Simpal Kharel is a popular singer, actress, director, and TikTok star.
If you watch TikTok, then Simpal Kharel is not a new name for you. She is one of the most popular TikTok video makers from Nepal.
9. Aanchal Sharma @aanchalsharma_dawadiofficial
Aanchal Sharma is a famous Nepali actress. She debut in Nepalese cinema with Nai Nabhannu La 4 movie. Her name was frequently associated with Paul Shah until she finally got married to Udip Shrestha.
10. Namrata Shrestha @namrataashrestha
Namrata Shrestha is a popular Nepali actress. Namrata Shrestha was born in Dharan on 14 June 1985. She has played major roles in multiple popular Nepali movies.
In 2009 a sex tape featuring Shrestha was leaked onto the internet. Despite the scandal in a conservative country like Nepal, Shrestha admitted to making the sex tape and refused to be cowed.
11. Samragyee Rajya Laxmi Shah @srls_samragyeerlshah
Samragyee Rajya Laxmi Shah is the highest-paid Nepali actress in Nepal. She debuted as an actress in the popular romantic Nepali movie Dreams in 2016. She is related to the Nepali Royal family.
12. Barsha Raut @barsharaut_
Barsha Raut is a popular Nepali actress who has played role in 12 movies within just 3 years of the time period. She generally appears in comedy movies carrying the social message. She debuted in the popular Nepali movie “Nai Nabhannu La 4”.
13. Shristi Shrestha @shristishrestha
Shristi Shrestha is again another ‘Miss Nepal World’ title holder for 2012. She debuted in the Nepali movie Gajalu. With more than 600k followers on Instagram, she occupies 13th position in the list of most followed Nepali Instagram Accounts.
14. Keki Adhikari @kekiadhikari
Keki Adhikari is a Nepalese film actress and a professional model. She has appeared in more than dozens of Nepali movies, music videos, and other print media.
15. Sunita Thapa Magar @sooneetathapamgr
Sunita Thapa Magar is a popular Free Fire player from Nepal. She got popularity on YouTube and gained followers from her fans, especially Indians. She is also on the list of most subscribed YouTube Channels in Nepal.
16. A S M I @asmishresthaa
Asmi Shrestha is a popular Nepali model and Celebrity from Chitwan. She is another “Miss Nepal World” titleholder for the year 2016.
17. Indira Joshi @indira_joshi
Indira Joshi is a Nepali female singer. She became more popular in social media after she became the judge of an International Franchise reality show Nepal Idol.
18. NITI SHAH @shah_niti
Niti Shah is popular Nepali model and influencer. Niti Shah is the titleholder of Miss International Nepal 2017. She is involved in social works providing help to victims of acid attacks.
19. Barsha Siwakoti @barsha.siwakoti
Barsha Siwakoti is a popular Nepali model, actress, and celebrity. She is most popular on Instagram with her fashion-related photography.
20. Dayahang Rai @dayahangrai
Dayahang Rai is the most talented Nepali Actor, Director, and play writer. He is the most followed male influencer on Instagram. His lively style of acting brought a new era in Nepali cinema history.
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